When a company or organization needs to create a corporate video, it’ll typically turn to a video production company. This is especially true if the project is large and requires more resources than an individual or small business could provide. Producing a video for your company or organization doesn’t have to be difficult or expensive. You can take advantage of the numerous types of video production services that are available from professional companies. Here’s a quick rundown of some options that are commonly offered:
- Event video production
Event video production is the most basic of all types of video services. It is primarily used for live coverage of events such as concerts, performances, sports games, awards ceremonies, and political rallies. It is not limited to just live coverage. Event videographers are also involved in editing footage and producing videos that can be used on websites and social networks, such as Facebook.
- Product Video Production
Product videos are a great way to connect with your consumers in a meaningful way. Whether showcasing a new product’s features or demonstrating how to use it, these videos can make or break a sale.
These videos have a few purposes-one is to show the item in action, which can be very useful for larger items that aren’t always easy to see in photos. For example, it’s possible to use a video to show how an appliance works inside and out so that potential buyers know exactly what they’re getting. It’s also possible to include information about the product that might not be apparent by just looking at an image of it. For example, a jewelry store might want to use a video demonstration to show how diamond rings sparkle under different kinds of light.
- 360 Video Production
360 panoramic video production is the cutting-edge technology that will take your live stream to a much higher level. For example, let’s say you want to do a virtual tour of your business’s interior. Usually, you can only show the viewers what your business looks like from the front door, but with 360 video production, you can show them around. You can include all the exciting parts of your business and leave out boring ones so the viewer doesn’t feel bored and overwhelmed.
In addition to showing off your interior spaces or other locations, 360 panoramic video production is also great for events like conferences or concerts. You can capture all the exciting moments from different angles and ensure no detail is missed.
- Live Stream Video Production
Live stream video production involves capturing an event as it is happening, either in real-time or as edited clips and broadcasting it online. This is often done over the Internet using streaming technology. The live stream can be watched by anyone on any device with an Internet connection, though it can also be shown on more traditional mediums like television or DVD players. Live stream video production can be used for almost anything, from weddings to elections to sporting events.
The footage captured can be made available almost immediately for people who missed the live broadcast to watch later in their own time. Live streams are particularly effective at conveying urgency and immediacy, as viewers know that what they’re seeing is happening now rather than having been recorded previously.
Finally, the field of video production is vast due to the many ways video can be used. There are several different categories of video production companies, each catering to a specific need for people looking for a video production service